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About Us

What is CRMTrends?

In today’s hectic world, even the most experienced Marketers need a friendly face they can turn to. As the demands of our profession increase, CRMTrends is dedicated to continuing to provide guides and links to CRM best practices for marketing professionals.

Why Did We Create it?

We are frustrated Marketers who have worked in the marketing industry for a long time. We’ve seen first hand, marketing programs developed with good intentions but unclear objectives and/or questionable creative. And the problem is getting worse as more join the marketing ranks without a classical foundation. In the spirit of community, and as good Silicon Valley residents, we at BrandTech made it our mission to direct marketers to the best that the web has to offer regarding CRM and Marketing best practices.

Who Supplies the Content?

CRMTrends is a product of people like you. It is a global network of marketing experts that have worked with leading institutions in all areas of marketing, across multiple industries - working with such iconic names as The Walt Disney Company, JP Morgan Chase, Canadian Tire, Citibank, Air Miles, Bank of America, Sharper Image, HSBC, Wells Fargo, Columbia House, Bass Hotels and Resorts, Visa, Goodyear, National Car Rental, The Gap, United Airlines and others.


We like hearing from you, so feel free to contact us anytime.

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  • Loyalty Programs
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  • Breaking CRM & Loyalty News

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