April 14, 2008
Director, Customer Relationship Marketing
WHO WE ARE: Sears Holdings Corporation is the nation's third largest broadline retailer, with approximately $55 billion in annual revenues, and with approximately 3,800 full-line and specialty retail stores in the United States and Canada. Formed in March 2005 from the merger of Sears and Kmart, Sears Holdings is the leading home appliance retailer as well as a leader in tools, lawn and garden, home electronics and automotive repair and maintenance. Key proprietary brands include Kenmore, Craftsman and DieHard, and a broad apparel offering, including such well-known labels as Lands' End, Jaclyn Smith and Joe Boxer, as well as the Apostrophe and Covington brands. It also has Martha Stewart Everyday products, which are offered exclusively in the U.S. by Kmart and in Canada by Sears Canada.
THE OPPORTUNITY: The Director, Customer Relationship Marketing is a key position within the Relationship Marketing team. This senior leader will support the development and growth of Sears Holdings CRM platform and infrastructure.
RESPONSIBILITIES: The successful candidate will need exceptional Program Management skills as the key liaison with internal and external resources to direct and build profitable micro-segmentation strategies, a Campaign Management tool to manage frequency, offers and sequencing of all campaigns across all addressable media, and the architecture and build out of a dynamic Offer Engine to drive successful offer design, targeting, delivery and performance measurement. This initiative is central to Sears Holdings corporate vision and mission and will help SHC generate more revenue and EBITDA.
REQUIREMENTS: 10 + years of related experience at increasingly
senior levels of responsibility with at least 3-5
years of CRM specific experience. Requires experience
designing and executing customer segmentation
strategies, Campaign Management and Offer Engine
implementations and other CRM programs delivering
highly customized, targeted consumer value.
At least 7+ years direct marketing experience.
Seasoned in both traditional mail and digital
marketing.
April 14, 2008
Director of Affinity Programs
WHO WE ARE: Sears Holdings Corporation is the nation's third largest broadline retailer, with approximately $55 billion in annual revenues, and with approximately 3,800 full-line and specialty retail stores in the United States and Canada. Formed in March 2005 from the merger of Sears and Kmart, Sears Holdings is the leading home appliance retailer as well as a leader in tools, lawn and garden, home electronics and automotive repair and maintenance. Key proprietary brands include Kenmore, Craftsman and DieHard, and a broad apparel offering, including such well-known labels as Lands' End, Jaclyn Smith and Joe Boxer, as well as the Apostrophe and Covington brands. It also has Martha Stewart Everyday products, which are offered exclusively in the U.S. by Kmart and in Canada by Sears Canada.
THE OPPORTUNITY: As a leader of Loyalty Marketing at SHC, the Director of Affinity Marketing Program Management will be responsible for the management of all affinity-related programs across Sears Holdings. This position will work closely with Marketing, Customer Strategy and business units across the organization to increase the impact of current key customer affinity programs including KidVantage and Craftsman Club as well as guide the development of other potential customer affinity programs across the SHC organization. Reporting directly to the Vice President, Loyalty at SHC, the leader in this position will clearly articulate the development path and ongoing performance of the programs to senior management, field management, and our financial partners. We currently have two major programs in market (KidVantage and Craftsman Club) that have more than 10 million unique households. These programs will undergo an assessment and re-launch in 2008, which this position is expected to successfully lead. Overall we see our customer affinity program efforts as a central component in a broader customer relationship marketing initiative to foster a 360 degree view of the customer across the organization and across all customer touchpoints.
RESPONSIBILITIES: Partner with the Vice President, Loyalty Programs in the development of affinity program strategy for SHC, serving as a primary customer advocate in the development of the programs’ customer value propositions; Coordinate with Marketing, Customer Strategy, Financial Services, Merchandising and the broad senior leadership team to identify business priorities; Lead the applicable agency relationships, providing guidance and strategic direction to these external partners and ensuring SHC receives optimal value from these relationships; Build partnerships with key internal business areas, including Marketing, IT, CRM, Financial Services, Store Operations, Merchandising, Direct Commerce, Customer Experience, and Home Services to ensure optimal cross channel experience for affinity program customers. Develop engagement strategies across affinity programs for primary customer segments which result in stronger customer relationships, greater economic contributions, and higher customer retention rates; Recommend research to further understanding of selected affinity program’s customer needs and wants and of the affinity program’s value proposition to these customers. Partner with internal merchant and marketing teams to create more relevant offers for program members that drive content for member communications.
REQUIREMENTS: 7-10 years of relevant, marketing experience including 5+ years managing loyalty programs or creating loyalty program strategy. Retail industry a plus Highly skilled in problem solving especially in situations of high ambiguity; Strong work ethic complemented by a positive, can-do attitude; Excellent communication skills: Listening, verbal and written. Experience developing communications and presenting to senior management; Extensive project planning and management experience leading cross-functional teams to successfully implement enterprise wide initiatives; Familiarity with standard customer insights techniques: qualitative (e.g., focus groups, user experience) and quantitative market research (e.g., surveys), marketing analytics (e.g., marketing ROI, marketing spend effectiveness), statistical (e.g., correlation, regression) and economic (e.g., financial forecasting) modeling, customer segmentation (e.g., behavioral, needs/attitudinal), and customer profitability analysis (lifetime value); Bachelors degree from four year college or university; MBA or other advanced degree strongly preferred; Direct experience directing or managing agency/partner relationships for client organizations
April 14, 2008
Director, Email Marketing
WHO WE ARE: Sears Holdings Corporation is the nation's third largest broadline retailer, with approximately $55 billion in annual revenues, and with approximately 3,800 full-line and specialty retail stores in the United States and Canada. Formed in March 2005 from the merger of Sears and Kmart, Sears Holdings is the leading home appliance retailer as well as a leader in tools, lawn and garden, home electronics and automotive repair and maintenance. Key proprietary brands include Kenmore, Craftsman and DieHard, and a broad apparel offering, including such well-known labels as Lands' End, Jaclyn Smith and Joe Boxer, as well as the Apostrophe and Covington brands. It also has Martha Stewart Everyday products, which are offered exclusively in the U.S. by Kmart and in Canada by Sears Canada.
THE OPPORTUNITY: Lead email marketing activities for this Fortune 100 company, working cross-functionally to create, execute and measure integrated programs to drive the business.
RESPONSIBILITIES: The successful candidate is an analytical marketer with extensive experience creating and directing e-mail, direct marketing, CRM and database marketing programs and strategies. This senior executive will be responsible for leading an extensive, dynamic email and database marketing program for two of America’s most heralded brands. He/she must be able to independently manage multiple campaigns and programs simultaneously, across brands, while optimizing the customer segmentation, offer strategies and ROI results for each. Subscription, promotional and trigger-based email products; Customer activation, retention and loyalty programs; Targeted member segment campaigns; Oversight of outsourced and internal email marketing systems; Emerging media and new technologies experience, preferred.
REQUIREMENTS: Minimum 10+ years experience in direct and email marketing, specifically having run large, complex email programs. BS/BA or equivalent experience required. Relevant MBA preferred. Analytically gifted. Must be creative, capable, organized, articulate, structured, disciplined, flexible, hands-on and focused. Relevant background in consumer acquisition and retention. Excellent communication, interpersonal, organization, and time-management skills; Manage agency teams to deliver against set revenue, budget and ROI objectives; Skill managing both the big picture and fine details; Passionate commitment for building brands with long term value. Proactive and innovative in leading projects; Experience driving marketing programs from concept to implementation; A proven leader with experience directly managing associates for growth. Ability to work in a fast-paced environment and be flexible.
April 14 , 2008
Director of Loyalty
WHO WE ARE: ULTA Salon, Cosmetics & Fragrance, Inc. is one of the largest beauty destinations in the U.S. for cosmetics, fragrance and salon services. Currently ULTA has over 250 stores and salon locations with over 7000 employees. ULTA has experienced consistent growth and 2008 projections include the continued opening of additional new locations. On October 25, 2007 ULTA became a publicly traded corporation on NASDAQ.
RESPONSIBILITIES: The Director of Loyalty will be responsible for the
execution of the entire loyalty program to include: Design of loyalty program and its benefits
REQUIREMENTS: Experience designing and running a loyalty program;
Breadth of experience in brand strategy and project
management;
Strong background and understanding of technology
related to database management and customer loyalty
programs. Experience managing/leveraging databases for
strategic and financial gain.
Ten (10) or more years experience leading marketing
and strategy initiatives;
Strong financial and analytical skills;
Excellent communication skills;
February 28, 2008
President
WHO WE ARE: Zazz is a San Francisco-based start-up company which will launch the first chain of full-service beauty salons designed exclusively for teen girls, with an emphasis on building their self-esteem.
THE OPPORTUNITY: This is a unique opportunity for a seasoned executive who wants to help create an exciting company from the very beginning, one that has the potential to do tremendous good in the world. The co-founders of Zazz are recruiting a President to help them make their vision a reality, and to co-lead the fundraising, launch, and growth of Zazz into an international chain. This person will bring access to capital to complete the fundraising required to launch the first salon. The ideal candidate brings an entrepreneurial spirit, along with strong leadership skills, high energy, and enthusiasm for launching and growing a start-up. The company is pre-funding, and initial compensation will be via substantial ownership of the new venture. The founders are flexible in terms of whether the President role will be part-time or full-time. This can be a perfect opportunity for someone looking to re-enter the job market part-time or increase the balance in her life.
BACKGROUND: Senior executive positions at top company or companies; Extensive beauty and/or multi-location retail experience; A successful track record leading a rapidly growing company, business unit, or division; An understanding of and empathy for issues facing teen girls; A passionate desire to positively impact the lives of teen girls; Ideal candidate would also have knowledge of and experience targeting the teen market.
DEMONSTRATED SUCCESS: Leading successful customer-centric organizations; Creating employee-friendly work environments; Building powerful and trusted brands; Developing and managing relationships with strategic and operational business partners; Being a powerful team motivator, taking a proactive management approach, and applying outstanding communication, organization, and employee development skills; Promoting a strong, dynamic, and professional image of leadership for the company through all communications, appearances, and relationships. February 1, 2008
Director of Marketing
WHO WE ARE: Headquartered in Los Angeles, California , the Championship Gaming SeriesTM LLC. (CGS) is a well capitalized, global media company, uniquely targeting the $37 billion video gaming category with an innovative and compelling sports and entertainment offering. Developed and financially backed by News Corp . (NYSE: NWS) companies, DIRECTV , BSKYB, and STAR, CGS is the first international professional video gaming league, featuring teams of the world's best gamers, across a multiplatform distribution footprint which reaches more than 350MM viewers in North America, Europe and Asia. An evolutionary complement to the video gaming developer, publisher and platform (e.g. Xbox ) community, key strategic partners already include Microsoft, Dell, Creative Labs and Pepsi Co.
THE OPPORTUNITY: Reporting directly to the Vice President of Global Marketing, the Director of Marketing will manage strategy, development, execution and ongoing oversight of League marketing requirements, globally. S/he will be responsible for enhancing the organization's position within U.S., Latin American, European and Asian marketplaces by partnering with internal and external resources to develop and execute integrated marketing programs, including advertising, promotions, public relations, event marketing, online initiatives, and sponsorship support. S/he will drive ongoing quantifiable assessments of marketing-program performance, building and leveraging best practices which enable the business to meet and/or exceed goals. As this position will liaise closely with media partners, the successful candidate will need to be a proactive, collaborative, creative, and responsive manager.
RESPONSIBILITIES: Develop and execute marketing plans for U.S. and International markets, in support of defined business objectives; Conceive, develop, and implement high-impact marketing and brand campaigns via internet, print, on-air, and via other mediums; Ensure consistency of brand image and messaging throughout various media, including advertising, collateral material, online, and promotional materials; Support all U.S and international event marketing requirements; Oversee multi-regional marketing budgets; Conduct ongoing market analysis, research and economic analyses of group and initiatives performance; Collaborate with counterparts in Event Operations, PR, Online and Legal in carrying out responsibilities and deliverables; Manage relationships with media partners, League agencies, vendors, and service providers.
REQUIREMENTS: 6+ years experience in consumer marketing, with backgrounds in online, video gaming, digital media, or entertainment preferred; Deep familiarity with all aspects of offline and online marketing mix, including branding, media planning and placement, advertising creation, promotions, viral marketing and event marketing; Solid creative judgment, with experience directing creative teams; Analytic skills; comfort level with forecasting, modeling and data analysis; Strong project management abilities; capable of prioritizing and handling multiple projects simultaneously, under tight time constraints and within budget parameters; Experience working with and/or managing agencies and related service providers; Excellent leadership skills; ability to provide clear and concise direction/feedback to external and internal stakeholders and the ability to influence others to adopt his/her recommendations; Knowledge of and passion for video gaming; Bachelors degree, MBA preferred.
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